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Posts in "Pop Culture" tag

David Moye

David Moye - Huffington Post| Best Pitch I Ever Got

David Moye is truly one-of-a-kind, as you’ll see in our interview. Aptly referred to as the Czar of Bizarre, David has been writing about “weird” news for 20 years, most recently for the Huffington Post. Before that he was reading palms as a professional psychic and dabbling in PR. If you have a client with some truly weird news, be sure to read this interview for some of David’s specific best pitch advice.

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Heather Taylor

Heather Taylor - HelloGiggles, Advertising Week | Best Pitch I Ever Got

“I’ll write about anything once.” Heather Taylor, like most writers we interview, has a deep connection to her craft. Her work ranges from industry thought pieces to highly personal and revealing articles. She loves being pitched interviews, and she loves the kinds of stories that transform her as a person – if it’s inspiring, Heather will pay attention.

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Maggie McGrath

Maggie McGrath - Forbes | Best Pitch I Ever Got

When reporters say they value meaningful relationships with PR people, they mean it. Maggie McGrath of Forbes tells us why it’s so important to build a genuine rapport and how one such connection led to the best pitch she’s ever gotten.

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Lance Ulanoff

Lance Ulanoff - Mashable | Best Pitch I Ever Got

Lance Ulanoff is the Chief Correspondent and Editor-at-Large of Mashable, as well as a fixture in the consumer tech world, often making special network appearances at places like The Today Show and CNBC. If you follow him on Instagram or watch his Vines, you know he shares a passion for tech, entertainment and animation with his thousands of followers. His insight as editorial leader for one of the biggest online news sites is invaluable and here he shares his thoughts on what makes a good pitch.

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Zach Schonfeld

Zach Schonfeld - Newsweek | Best Pitch I Ever Got

Zach is a Newsweek writer and chances are you’ve come across his cultural stories (and if you’re a PR person, then someone has probably sent you his article ‘I Read and Replied to Every Single PR Email I Received for a Week‘). He has a distinct voice and tells us that the best pitches he receives are those that speak to him personally. So if you want to pitch Zach, get to know him first. Lucky for you, he shares more about himself in our interview.

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